Meet Simon – Graphic Designer at Media Monkey

This week we’re off to Devon in the UK to chat with Simon, Graphic Designer and Animator (or as he calls it ‘Designamator’) at Media Monkey, a creative design agency.

Let’s hear how Simon has grown a successful business over the years with Bark.

Tell us a bit about your background

I’ve lived and breathed design for over 20 years, working at various creative agencies in my twenties and finally setting up my first company in 2011, called ‘Ramsey’s Design.’ 

Over time, the marketplace I was working in demanded a lot more attention in motion graphics. Video was becoming more popular and engagement was through the roof on social platforms. 

I only had a small understanding of animation, but I learnt on the fly by watching as much training as I could. In 2018 I rebranded Ramsey’s Design Lab to Media Monkey – really to focus more on video and animation. 

When did you join Bark? 

VERY VERY early days – 2015/2016!

Tell us about your experiences on Bark…

From day one it always looked and felt like a great site. Huge attention to user journey and packed full of leads for all sorts of different service areas. Bark was a huge change for me to now ‘close’ my own customers. Yikes! 

Since the early days, Bark has continually listened and updated the system and it has progressed beautifully over the years. Any issues I had have been ironed out and we are always very excited to see new updates that make things easier for us to use Bark and importantly, make money from it. We now have verified phone numbers!! and each lead shows how many people have responded to it.

These may sound like small changes. But they have made a HUGE impact and created more trust in the whole system. 

Over time Bark has become the sole source of my work. It accounts for over 95% of my revenue yearly, in both new projects and repeat business from those valuable relationships I have made.

If it wasn’t for Bark I wouldn’t have a business. 

How has Bark helped you fight the coronavirus pandemic? 

When the pandemic hit in March 2020 I lost over £250,000 in estimates, proposals and retained business which happened pretty much overnight. I had two weeks of pacing up and down the garden wondering how on earth we are going to manage. 

I spent my last £60 on Bark credits which landed me with a handful of incredible clients. I was so happy to be back doing what I know best. Business is very much booming thanks to this wonderful system, with June and July 2020 being the busiest months on record.

What’s the best thing about Bark?

There are lots of GREAT things about Bark. 

Active development team – It feels like we are being listened to. Updates and new features are rolling out all the time. 

The ease of use – The whole platform is just great to use. And from a design point of view, looks great. Can’t wait to finally see the new portfolio rollout. 

But the BEST thing about Bark? Always knowing you have a place to go and find work if there is nothing coming in. There are hundreds of new leads posted every day. You can always seem to get something – that hopefully leads to more. 

What are your top tips for success on Bark?

Reviews, get reviews. I know I read them. Especially if I’m about to spend some serious money or I’m looking to form a working relationship. 

ALWAYS respond immediately to anyone that has sent you a personal message. Clients won’t do that unless they are very very keen. 

ALWAYS where possible respond to emailed leads (Elite Pro only) again if they have reached out to you. That is already your foot in the door. The likelihood of closing a deal with someone who has reached out to you is much much higher. At that point is just a price negotiation issue. 

Remember that most of the people you’ll deal with – WILL COME BACK! it will all be repeat business if you deliver what you promise – and a little extra.

How helpful have you found our Customer Success team?

Great customer service team. If you ever ring them it’s a pleasure to speak with them. Every single team member I’ve spoken to in 5 years has been wonderful.

And that’s Simon, Media Monkey’s very own ‘Designamator’, disrupting the design world one motion reel at a time. If you’re looking to bring a new lease of life to your next digital project, head over to Media Monkey’s Bark profile to make an enquiry – check out its stunning 3D animation, read reviews and request a quote, all on Bark today!

You can find Media Monkey on social media too! Search mediamonkeybusiness on Facebook for more examples of its brilliant work.

 

 

 

 

 

 

 

An easy guide: How to build an online presence for your small business

We are surrounded by media. From when we sit at the bus stop in the morning to when we chill out in front of the TV in the evening, we are constantly targeted by large companies and brands who are desperate to gain our attention. This has become increasingly prevalent in the age of social media, which has provided another avenue from which brands can target us, even drilling down into our demographics and interests. With that in mind, small business owners now need to make sure that they are developing an online presence, to make them stand out in industries that are already heavily saturated.

It’s common knowledge that online presence means brand awareness. Nowadays, how you present your brand online is similar to meeting a customer for the first time. Your online brand is essentially what people think of you when you are not available. Online presence is often a test of credibility for many technologically savvy consumers, who would rather connect with businesses online first before making a purchasing decision. This poses an opportunity to impress and capture the attention of potential customers. These days the first port of call when looking for information about a product or a service is to ‘Google’ it, meaning online presence is crucial if you want to make your business a successful one.

So how can you become a major player in this competitive age? Here are 5 ways to effectively maximise your online presence:

Branding 

No matter how big or small your company is – branding matters. From word go a clear and consistent branding strategy should be developed, which can be pumped across all online channels to create brand recognition. According to the founder of The NY Brand Lb, Mary Van de Wiel, “without a brand you ultimately lack an identity, a presence – and a purpose.” You should think about your tone of voice and your values, as well as your visual aesthetic. Not particularly creative? Don’t know where to start? Then maybe you should find a graphic designer who can help you pinpoint what your business is about in a visually appealing way.

Communicate your brand
Shout loud about your brand

Website Design and Development 

You never know who will be knocking on your virtual door at any time of the day or night – so make sure your home on the Internet is kitted out for new visitors! Creating and more importantly maintaining a website is a useful tool for every business. Here, you can shout loud about your portfolio of work and maybe even offer your tuppence-worth via a company blog. Your website needs to be functional and user friendly, and this is where a professional with experience in website design and development may come in handy! Once you find the right web developer, start thinking about optimising your website. This will make sure that your website performs well on search engines – just like the aforementioned Google! Be front and centre of the online world, and drive traffic to your website with the help of an SEO professional.

Web Site Design
Build a user-friendly website!

Social Media

You’ve developed your brand, and mastered your website. But how can you enhance the visibility of your brand even further? The key is to make sure you are on social media – which is both effective and cost effective. Social media not only helps you to grow your customer base by reaching a wider audience, it also helps you to promote brand recognition and loyalty. Find a social media marketer who can help you maximise channels such as Facebook, Twitter and Instagram. Although not the most widely used social network, G+ should also be maximised. Effective use of G+ can determine your inclusion and ranking in the carousel of businesses that appear at the top of the Google search results. As well as aiding your SEO, there are also advanced features available to businesses using G+. Check out G+ for yourself and add Bark.com to your circles!

If you’re feeling particularly competitive, you might want to also get set up on new and emerging social networks like Snapchat and Periscope. The opportunities are endless!

Be active on social media
Engage with your customers via social media

Email Marketing

In this day and age, almost everyone has an online presence in some form, even if it is just an email address. Email marketing is a sure way to stay on the radar of potential customers, and it can definitely allow you to establish profitable relationships in the long term. This is to be used wisely, and should not be spam abuse. Instead your emails should offer something to the consumer – be it special offers, industry news or company updates. Feeling a little confused? Then find an email marketer to help you get the job done.

Build a customer database
Build a targeted email marketing campaign

Online Directories

Regardless of how strong your online presence is, you won’t be able to sit back, relax and let the cash flow in. You need to get ahead of your competitors, who are battling against you with extensive advertising budgets. If a customer can’t find you when they are searching for a product or a service, then you simply won’t get the business. Joining an online directory like our very own Bark.com ensures that you are placed directly in front of the right people, often for a very minimal spend. No matter what service you provide, learn more about joining Bark by visiting our Pro-Centre.

Incorporating a targeted email marketing campaign with your slick new branding, user-friendly website and engaging social media strategy will set your small business on a path to success, all with the added help from an online directory like Bark.com!

Do you have any other tips for small business owners? Let us know!

For more Bark.com tips and insights, why not check out our other blogs?