Promoting your business is easy with Bark

How to promote your business with the new Bark Spotlight

We created our new Bark Spotlight to highlight some of our favourite Bark pros to our users, and to help your business connect with even more new customers online.

It doesn’t cost a single penny to feature in it – and Spotlight pros will appear prominently on our ‘new look’ category pages (like this one) so they’re one of the very first things people see when they visit our site.

All you need to do to be eligible is provide a great service, and fill out the questions in the Q&A section of your Bark profile.

To help maximize your chances of being selected, here’s a brief guide to the sort of thing we look for in our Spotlight pros:

1. Show us what’s unique about your business. Many of our questions are designed to help our users get to know you a little better. People like hiring pros they think they’ll get along with. So try to provide honest answers that show people what makes your business different.

2, Write your answers from scratch. Search engines rank web pages that feature plenty of unique, relevant content. While copying and pasting content from your website may be quick, it often won’t read quite right – and it certainly won’t improve your Bark profile’s SEO ranking.

3. You only need to answer your favourites. In some categories, we’ve included several possible questions you might like to answer – but they’re only suggestions. If you’d prefer to pick your favourite three or four and focus on them, that’s totally fine!

4. Use short sentences and simple language. Our ideal answers are those that use the same words you’d use if you were speaking. So try to tell your story using simple, everyday language. Web apps like the Hemingway Editor make it easy to keep your writing clear and simple.

5. Have fun with your answers! First and foremost, we’re looking for interesting answers our users will enjoy reading. We believe this is the best way to showcase the great pros on our site – so don’t be afraid to have fun when filling them in.

Time to get your business into the spotlight

Following these simple guidelines will give you the best chance of being chosen as one of our Spotlight pros, so we can promote your business prominently on our site.

So why not take a moment now to update your Q&A responses? Simply log into your account using the link below and visit the Q&A section of your profile to get started.

We can’t wait to take a look at what you have to say – and if there’s anything else we can do to help, please do let us know in the comments below!

Click here and submit your Bark Spotlight responses now.

3 thoughts on “How to promote your business with the new Bark Spotlight

    1. Hi Tanja,

      Our new Q&A section is just one of the ways we’re working to promote the many great pros registered on our website. Even if you don’t make it into the Bark Spotlight, it’s a great way to share a bit more about your business with our users when they view your Bark profile.

      What industry do you work in? If you open a free Bark account today, we’ll start sending you enquiries and make sure you can contact your first potential customer on us.

      The Bark Team

  1. 1. Use the three big local listing services.
    2. Embrace social media
    3.Start a blog.
    4. Put up multimedia on YouTube and Flickr
    5. SEO your company website
    6. Press releases
    7. Join a relevant online community and contribute
    These are the best way to promote any kind of Business.

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